Business Coaching
Rethinking Marketing: Effective People-Focused Strategies
The social-media hysteria has peaked. It has been a decent run. However, the effectiveness, tolerability, and credibility of social media marketing are waning. Facebook feeds are choked with unwanted and often unwelcomed ads. Instagram and Twitter influencers pushing paid endorsement of products every day. The once powerful reach of social media has become trivial. We…
Read MoreWhy the “Think global, act local” is key to Australia’s small businesses recovery
Small businesses have a massive impact on Australia’s economy. Making up a total of a third of our national GDP and employing over 44% of workers. In fact, 98% of Australia’s businesses are small businesses. Because of this impact, small businesses are essential to the fabric of our local communities. In our nation’s recovery from…
Read More3 reasons better insight is vital for your business
Every organization has leaders that set the direction of the business and provide guidance for both its employees and business growth. But how do they effectively and efficiently execute the process in doing so? Where do they start? Whom should they reach out to get fresh insights? The answer lies within the team. A leader…
Read More3 easy steps to building an online business
Building an online business has become very popular as budding business owners bored of an office job jump online. Internet technologies and cloud computing have made running an online business on your own completely feasible. In fact, many have seen large amounts of success. Starting an online business is a great way for many people…
Read MoreMental health support for business owners
Owning and running a small business has its own unique set of challenges. There can be a lot of work and with it a lot of stress. If left unmanaged this stress can get the best of you. In running a small business there is a lot of energy and passion required to manage every…
Read MoreHow to attract great employees while in a smaller city
A lot of attention is placed on the Melbourne and Sydney job markets. Rightfully so, they do employ a large portion of our population. However, that doesn’t mean smaller cities across the country have to miss out on some great employees who have a lot of talent. Many people with the talent and experience love…
Read MoreWhy you should think like a start-up
There are going to be some changes to the world post-COVID-19. Some of these changes will be temporary while others will be permanent. So, it is important to reframe how we evaluate our businesses in order to ensure we adapt and continue to remain relevant in the future. We need to have the guts to…
Read MoreNavigating these Uncertain Times as a Small Business
As you know the global COVID-19 pandemic has, in addition to its immediate health effects, brought much of the world to an economic standstill. With many services such as bars and cinemas being forced to close, social distancing regulations enforced, and people generally spending less, businesses of all sizes have been feeling the impact. Small businesses have it particularly rough,…
Read More5 Tips To Supporting Your Staff While They Work From Home During COVID-19
Working from home is a big change for most of us and requires a lot of adjustment. There will be a lot of change from workload, to management, and to overall business structure. Unfortunately, as the COVID-19 pandemic continues it has become the new normal, so business owners have to find a way to make…
Read More14 Tips To Avoid Distractions While Working From Home
Let’s face it, working from home can get distracting at times. If your kids refuse to acknowledge a closed door, your personal email buzzes with a million different messages, or the thought of that delicious tub of ice-cream in the freezer dominates your mind, it is very easy to get distracted. With most of us…
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